With the coming of a knowledge-based economy era, in order to promote employee service innovative behavior, hotels must increasingly emphasize individual knowledge sharing. New knowledge as outgrowth of knowledge creation activities is a cause for innovation, and individual knowledge-sharing behaviors such as knowledge collecting and knowledge donating can be conceived as the processes through which employees mutually exchange knowledge and jointly create new knowledge (Magnini, 2008). Through individual knowledge sharing (i.e., personal interaction), individualknowledge is amplified and leads for the development of new knowledge (Boh, 2007). Individual knowledge sharing also helps to convert individual-level knowledge into collective knowledge,