The second step in data preparation in SEM is to test for discriminant validity. Discriminant val-idity denotes the degree to which measures of different constructs are distinct from each other (Hayes,2009). To reinforce discriminant validity, the AVE should be better than the squared correlationsbetween the construct and all other variables (Fornell & Larcker, 1981). Table 5 displays theresult of the discriminant analyses; it is evident that the six constructs are different from each other.