Returning to Thaler and Sunstein’s definition relative to the viability of the anti-nudge position, this further indicates that choice architecture may exist without an architect (“any aspect of”) and by implication that nudges may exist without a “nudger.” It appears then that to the extent that the choice architecture of a decision-making context influences our behaviour beyond what the available options relative to incentives may account for, we are being nudged by the architecture, albeit not necessarily towards any particular ends.