Memorable experiences
In order to let the customer have memorable experiences, McDonald could rebate the customers. For example, when customer buy food exceed a price that setting before, McDonald could give some toys, coupons, discounts etc in return. Rebating them, customers would feel having benefits and also willing to consume again. Thereby, they would have a memorable experience. In addition, providing good customer services such smile when greeting, repeat their order to ensure no mistake, customers would feel kind and satisfied. What’s more, if the service providers help customers actively when they meet with difficulties, customers would feel thankful. That may give the impressive experiences for them and let them have a memorable experience.